Etsy Custom Order Pricing Calculator
Estimate a profitable Etsy custom order price based on materials, labor, fees, shipping and your target profit margin.
Overview
Use this Etsy Custom Order Pricing Calculator to estimate what to charge for a one-off order based on your materials, labor time, packaging, shipping, fees and desired profit margin. It is designed to help Etsy sellers set a price that covers real costs instead of guessing.
How it works
The calculator first adds your direct costs, including materials, labor, packaging, shipping and fixed fees. It then works backward from your target profit margin and estimated Etsy fee percentage to find the selling price that should leave enough room for both fees and profit. The result is rounded up slightly so your quoted custom order price is easier to use.
How to use this calculator
- 1Enter your total materials cost for the custom item.
- 2Add the number of hours the order will take and your hourly labor rate.
- 3Include packaging and shipping costs you expect to absorb in the price.
- 4Enter your estimated Etsy percentage fees and any flat fees per order.
- 5Choose your target profit margin and review the recommended price.
Example Calculation
Materials cost
$18
Labor time
2.5
Hourly labor rate
$24
Packaging cost
$3
Shipping cost to buyer
$7
Etsy fee rate
10%
Fixed fees per order
$0
Target profit margin
20%
Recommended custom order price
$124.76
For a custom order with $18 in materials, 2.5 hours of labor at $24 per hour, $2.50 packaging, $7 shipping, 9.5% estimated Etsy fees and a 20% target margin, the recommended price is about $122.20.
Frequently asked questions
What does this Etsy custom order pricing calculator estimate?
It estimates a selling price for a custom order based on your costs, estimated Etsy fees and desired profit margin.
Should I include my labor when pricing Etsy custom orders?
Yes. Including labor helps you charge for the time you spend designing, making, packing and preparing the order.
Do Etsy fees come out of the item price?
Usually, Etsy and payment processing fees are calculated from the amount paid by the buyer, so many sellers build those costs into the price.
Should shipping be included in the custom order price?
If you plan to offer a single all-in price, include shipping as a cost here. If you charge shipping separately, you can enter only the amount you want absorbed in the item price.
What profit margin should I use for Etsy custom orders?
That depends on your niche, competition, demand and time involved. This calculator lets you test different margins and compare results.
Does this calculator include taxes or Etsy ads?
No. If you want to account for taxes, advertising or other overhead, add them into your costs or increase your target margin.
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Assumptions and warnings
Assumptions
- This calculator gives a general pricing estimate for one custom order.
- The Etsy fee rate you enter represents your own estimated combined percentage fees.
- Shipping is treated as a cost included in the order price rather than a separate charge.
- Taxes, refunds, ads, discounts and currency conversion costs are not included unless you add them into your inputs.
Warnings
- This calculator provides an estimate only and is not financial advice.
- Marketplace fees and payment processing charges can change, so check current Etsy rates before pricing important orders.