
Etsy Return Rate Calculator
Calculate your Etsy return rate based on total orders and returned orders to understand how often purchases are sent back.
Overview
The Etsy Return Rate Calculator helps sellers work out what percentage of their orders are returned over a chosen period. Enter your total orders, returned orders, and optionally refunded orders without return to get a quick view of return performance and overall issue rate.
How it works
The calculator divides returned orders by total orders and converts the result into a percentage. It also shows the keep rate by comparing non-returned orders to total orders. If you include refunded orders without return, it calculates a broader issue rate to help you monitor customer problems beyond physical returns.
How to use this calculator
- 1Enter your total number of Etsy orders for the period you want to review.
- 2Enter how many of those orders were returned by customers.
- 3Choose the reporting period that matches your records.
- 4Add refunded orders without return if you want a broader issue-rate view.
- 5Review your return rate, keep rate, and issue rate results.
Example Calculation
Total orders
500
Returned orders
15
Reporting period
last30Days
Refunded without return
5
Return rate
3.00%
With 500 total orders and 15 returned orders, the return rate is 3.00%. If 5 more orders were refunded without return, the broader issue rate is 4.00%.
Frequently asked questions
What does this Etsy Return Rate Calculator estimate?
It estimates the percentage of your total Etsy orders that were returned during a selected period.
How do I calculate return rate on Etsy?
A simple return rate is returned orders divided by total orders, multiplied by 100.
Should canceled orders be included?
Only include them if your own reporting method counts them alongside returns. Keep your approach consistent across periods.
What is the difference between return rate and issue rate?
Return rate only counts returned orders, while issue rate also includes refunded orders without a physical return.
Why is my keep rate useful?
Keep rate shows the percentage of orders customers kept, which gives a quick counterbalance to your return rate.
Can this help improve my Etsy shop?
It can help you spot patterns over time, compare periods, and identify whether product descriptions, sizing, packaging, or quality may need review.
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Assumptions and warnings
Assumptions
- The calculator assumes all orders and returns are from the same reporting period.
- Return rate is calculated as returned orders divided by total orders.
- Each order is counted once, even if it contains multiple items.
- Results are estimates for operational tracking and do not reflect Etsy policy decisions.
Warnings
- This calculator provides an estimate only and should be used for internal tracking.
- Check your own shop records to confirm how you classify returns, refunds, cancellations, and exchanges.