
A/B Testing Gaming Frame Rate (Monthly) Calculator
Estimate the monthly conversion and revenue impact of testing a higher game frame rate against your current experience.
Overview
Use this A/B testing gaming frame rate calculator to estimate how a higher FPS experience could affect monthly conversions and conversion value. Enter your control and test frame rates, monthly eligible players, test allocation, baseline conversion rate, expected uplift, and value per conversion.
How it works
The calculator divides monthly eligible players between the control and test groups using your traffic allocation. It applies the control conversion rate to the control group, then adjusts that rate by your expected relative uplift for the higher-frame-rate group. The difference between projected conversions and the all-control baseline is the estimated monthly conversion lift. Multiplying that lift by value per conversion produces estimated incremental monthly value.
How to use this calculator
- 1Enter the average FPS in the current control experience.
- 2Enter the FPS available to players in the test variant.
- 3Add the number of players eligible for the test each month.
- 4Set the share of players assigned to the test version.
- 5Enter the control conversion rate and the relative uplift you expect.
- 6Add the average value of each conversion and review the projected monthly lift.
Example Calculation
Control frame rate
30
Test frame rate
60
Monthly eligible players
100000
Test traffic allocation
50%
Control conversion rate
5%
Expected conversion uplift
5%
Value per conversion
$10
Incremental monthly conversions
125
A 50/50 test of 60 FPS versus 30 FPS with a 5% relative conversion uplift is projected to create about 125 additional conversions and 1,250 in added value during the month.
Frequently asked questions
What does this gaming frame rate A/B testing calculator estimate?
It estimates the monthly conversion and conversion-value impact of exposing part of your eligible player audience to a higher-FPS game experience.
What is a relative conversion uplift?
A relative uplift compares the test rate with the control rate. For example, a 5% uplift on a 5% control conversion rate produces an estimated test conversion rate of 5.25%.
Does a higher frame rate always increase conversions?
No. The effect can differ by game genre, device capability, player segment, network conditions, and the outcome being measured. Use the uplift input as a scenario assumption or replace it with observed test results.
Why does test traffic allocation affect the monthly result?
Only players assigned to the test group receive the projected higher conversion rate. A larger test allocation applies the expected effect to more players, while a smaller allocation limits monthly exposure.
Can I use revenue instead of purchases as the conversion value?
Yes. You can enter the average value of the event you measure, such as average purchase value, subscription value, or another consistent internal value estimate.
Does this calculator determine statistical significance?
No. It forecasts expected impact from an assumed uplift. Statistical significance requires observed group results, sample sizes, and a suitable experiment analysis method.
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Assumptions and warnings
Assumptions
- The eligible player volume, conversion rate, and traffic split remain broadly consistent during the month.
- The expected conversion uplift is a relative change from the control conversion rate, not a percentage-point increase.
- Each conversion is assigned the same average value entered in the calculator.
- The calculation estimates expected impact and does not test whether an observed result is statistically significant.
- Other game changes, campaigns, platform differences, and player segments are not separately modeled.
Warnings
- This calculator provides planning estimates only and does not establish that a frame-rate change causes a conversion change.
- Use actual experiment results and appropriate statistical analysis before making major product or commercial decisions.